United Way partners with Veratta to Invigorate Next Generation Web Design
January 18th, 2010
Vancouver, BC January 18, 2010 – Veratta is proud to announce a client partnership with United Way of the Lower Mainland to facilitate the re-architecture and re-design of their web site. “We are very excited to have been chosen to work with United Way given their impact on children and seniors in our local community,” said Tim Major, President at Veratta. “To have the opportunity to shape a story of social change online is a real treat!”
“Veratta is bringing our brand to life online,” said Michael Becker, United Way Communications Manager. “It’s important for us to work with a company that understands the evolution of web design and internet marketing to engage and inspire our audience. Veratta gets it. We are thankful for the generous support of Veratta and project partners 6S Marketing and Domain7.“
Veratta will facilitate the shift of United Way’s online experience from a company-centric position towards an experience that addresses the needs of supporters and provides easy ways to get involved. To achieve this goal the web site will:
- Utilize open source leaders Drupal and WordPress to facilitate easy-to-use content management and dynamic content publishing (RSS and FeedBurner).
- Introduce methods for managing email communications across multiple departments using a cost-effective SAAS model.
- Incorporate Social Media call-to-actions that will give users the ability to get involved on Flickr, Facebook, YouTube and Twitter.
- Redesign the interface to create quick access to information building on long-standing accessibility and usability standards.
6S Marketing and Domain7 are collaborating on this project to ensure the internet marketing strategies and implementations are world-class and set the bar for the industry.
About United Way
United Way leads change in the Lower Mainland by understanding social issues through research and dialogue; bringing together partners and coordinating action; influencing public attitudes, systems and policy; measuring community change and evaluating investments.
United Way supports vulnerable people and works to prevent social problems. It’s priority for United Way to provide hope and opportunity for children and seniors.
About Veratta
Veratta is a pioneer in web design and internet marketing that enables businesses to acquire, convert and retain customers. Using proven leading edge technology and thoughtful creative design, Veratta’s core competencies ensure client success.
Veratta is headquartered in Vancouver, British Columbia, Canada.
For more information please call Tim Major, 604-689-0121 ext. 114 or visit our website.
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